Father's Day campaign

The Father’s Day campaign, Celebrate Moments That Matter, brought together a diverse group of participants—including fathers and sons, girl dads, brothers, and those who have lost their fathers to share their most cherished memories and meaningful moments. The campaign celebrated the bonds, stories, and emotions that make these relationships truly unforgettable.

Concept / Moodboard / Art direction / Design / Look & feel / Typography /
Motion direction / Pre-production / Post-production / Digital rollout