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SS/24 Resort collection

Woolworths launched their Spring/Summer 2024 Resort Collection, showcasing a fresh, versatile range designed for effortless style and comfort. The collection features breezy, season-ready pieces with a modern, sophisticated aesthetic, reflecting the brand’s commitment to quality and contemporary style. The campaign was brought to life through relaxed, sun-soaked visuals showcasing the vibe of the summer season.

Concept / Moodboards / Art direction / Look & feel / Design / Typography /
Motion direction / Content / Digital and print layout / Pre-production / Post-production

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© 2025 Candice Prinsloo

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